Mobile Commerce
IAB Report: Nearly 1 in 4 Mobile Users Around the World, Buy on Mobile Devices Weekly

Shopping and making purchases using mobile devices is now a mainstream aspect of commerce and daily life for people worldwide, according to new mobile commerce research from The Interactive Advertising Bureau (IAB). Three-quarters of smartphone or tablet users in 19 countries responding to a survey said they have bought a […]

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ecommerce content
Quality Content Can Boost Online Shopping Experience

The recent Panda updates have significantly impacted eCommerce merchants. Merchants depending on manufacturer content are urgently need to create and maintain relevant quality content. Relevant, authentic, original fresh content makes for a more appealing shopping experience overall, driving engagement with the brand and, ultimately, sales conversion. 1. Post original product […]

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